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This policy outlines what cookies and similar tracking technologies our websites use, how we use them and information on how to opt out of these cookies if you wish to do so.

What is a cookie?

A cookie is a small file placed on your device which allows us to recognise and remember you. Upon visiting this website, cookies will be sent to your browser and stored on your computer, tablet or mobile device.

While cookies are used to identify users and devices, they only ever collect non-personal information such as IP addresses, device IDs. If the data cookies collect are ever merged with any other information with which you have provided us, such as email addresses, these are anonymised in such a way that identification to actual people is impossible.

Why do we use them?

Our websites use cookies to:

  • Store any preferences you have made and display content to you in a more personalised way
  • Evaluate our websites’ advertising and promotional effectiveness
  • Gain insight into the nature of our audience so we can tailor our content accordingly
  • Provide interest-based advertising on our websites and on other websites which are tailored to your interests and preferences

We have a legitimate interest to use cookies so that we can show you adverts we believe you might be interested in, to control the number of times you see an advert and to measure the effectiveness of a campaign. We advertise on our site and in our newsletters to help keep the content free for our audiences.

We will always make sure our websites contain clear and easy to find information about our cookies.

What types of cookies do we use?

  • Per-session cookies – We only use these while you are visiting our website and they are deleted when you leave. They remember you as you move between pages, for example recording the items you add to an online shopping basket. They also help maintain security.
  • Persistent cookies – These cookies stay on your computer until they expire or are deleted. We set automatic deletion dates so that we don’t keep your information for longer than we need to.
  • First and third-party cookies – Whether a cookie is ‘first’ or ‘third’ party refers to the website or domain placing the cookie. First party cookies in basic terms are cookies set by a website visited by the user – the website displayed in the URL window. Third party cookies are cookies that are set by a domain other than the one being visited by the user. If a user visits a website and a separate company sets a cookie through that website this would be a third-party cookie.

Below is a full list of all the different third-party cookies that we use:

CookieDomainDescriptionDurationType
__cfduid.awesomehairproduct.comThe cookie is used by cdn services like CloudFare to identify individual clients behind a shared IP address and apply security settings on a per-client basis. It does not correspond to any user ID in the web application and does not store any personally identifiable information.1 years 30 daysNecessary
_ga.awesomehairproduct.comThis cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site”s analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.1 years 20 days 8 hours 56 minutesAnalytics
_gid.awesomehairproduct.comThis cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form.1 years 19 days 15 hours 27 minutesAnalytics
_gat_gtag_UA_53086617_2.awesomehairproduct.comNo description1 years 19 days 15 hours 25 minutesOther
_fbp.awesomehairproduct.comThis cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.1 years 19 days 17 hours 35 minutesAdvertisement
fr.facebook.comThe cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.1 years 19 days 17 hours 35 minutesAdvertisement

Opting out of cookies

We provide you with choice over the use of cookies as described in this policy.

Please note that our websites may not work correctly if you change certain preferences, such as disabling all cookies.

Please also note that after applying these settings, you will continue to receive advertising, although it may not be tailored to your likely interests using information collected from cookies and similar technologies on your device.

First Party Cookies. If you’d rather we didn’t use cookies when you visit us, click here for information on how to configure your browser settings to reject cookies. Please note, disabling these types of cookies won’t turn off advertising on our websites and the advertising you see may be less relevant to you.

Third Party Cookies. If you would like to opt-out of third-party cookies, here are some options:

  • If you would like to opt-out of receiving personalised ads from third party advertisers and ad networks who are members of the Network Advertising Initiative (NAI), or who follow the Digital Advertising Alliance’s (DAA) Self-Regulatory Principles for Online Behavioral Advertising, you can by visiting the opt-out pages on the NAI website and DAA website or click here to opt out.
  • Google provides a suite of tools to control its cookies:
    • Google Analytics, which is a tool used to track and report website traffic, provides an out-out browser add-on that can be downloaded here.
    • Google Safety Centre has a tool where you can control the ads you see on Google and control the data used for serving ads to you. It can be found here.
  • If you wish to block other cookies, including those being served by companies that are not part of the NAI or the DAA you can use the browser-level cookie controls described below.

Browser-level cookie controls

Most browsers allow you to manage cookie settings. These settings can usually be found in the ‘Settings’, ‘Options’ or ‘Preferences’ menu of your browser. The links below are provided to help you find the settings for some common browsers.